Digital Marketing Manager CV, Pakistan
FAZAL AHMAD MINHAS
Fazal1509@gmail.com
OBJECTIVE:
My objective is to excel in my career by
adopting an impactful, efficient, and result-driven digital marketing strategy
including Growth Hacking, Pay per Click, SEO, Content Marketing, Social Media,
and Banner Ads. Increase Company's ROI. Deliver on-page optimized websites as per Search engine technical guidelines, should be based on the buyer’s persona and offer the best user
experience.
EDUCATION:
BSc. IT
Allama Iqbal Open University
Aug 2005.
Digital Marketing Experience:
I have more than 10 years’ experience in the field of Digital
marketing.
Digital Marketing Skills: |
SEO Expertise:
- Search engine
optimization (Proven experience with smart approaches)
- Generating website' traffic by achieving websites' top-rankings in search engines for various Keywords Variations.
- Deep understanding of analytics
& webmaster (very deep experience Google analytics and Tableau)
- Technical content writing (Proven
Experience)
- Playing with Semantic Terms (not
only best moreover the utmost peak of best) + Keywords (Top Strategist),
unique content writing (Specialty)
- Graphic Designing (Photoshop,
Illustrator, In design, Corel Draw)
- High PA/DA Link building (Superb)
- Schema (wonderfully amazing
hands-on experience)
- On-page coding HTML CSS for Static
& Dynamic Websites Hands-on experience (WordPress, Magento,
PrestaShop, DotNetNuke)
Content Writing and Content Marketing
Experience:
1.
Technical Content Writing
2.
Blog Writing
3.
Article Writing
4.
Web Copy Writing
Email Marketing Tools:
I have used Mail Chimp and Aweber
Data Analysis Tools:
Tableau
Marketing Automation Tool:
Salesforce
•
Social media channels: Facebook, Twitter, Instagram, Google+,
Pinterest, Snapchat, Periscope, YouTube, Vimeo, LinkedIn, Tumblr
•
Platforms, tools and analytics: Sprinklr, Salesforce Radian6, SocialOomph,
Hootsuite, Quora, LinkedIn Publishing, Live Writer, Bit.ly, Clicky, Mint, KISSmetrics,
SEMRush
•
Social Media Influencer Marketing
Influencer relations and exchanges
•
PR/reporting tools: PRWeb, Help a Reporter Out (HARO),
PitchEngine
Past Employers: |
Employer Name
|
Designation
|
Duties
|
WTWM
Nov. 2007 - Feb 2009
|
SEO / Social Media Executive
|
SEO –
Social Media – Link Building – SMM
Posts - website quality assurance and HTML CSS Development
|
Cur
Herbals
Mar. 2009 - Dec 2009 |
SEO /
Social Media Manager
|
Managing
social media channels
increase
online sales,
Customer
Support on Social Media
Social
media monitoring
Website
and Blogging Content Writing
|
CGmentor
Inc. (Canada Based Company)
Jan 2010 - Dec 2013 |
Remote Digital Marketing Manager
|
Social
Media Marketing, Management, and Monitoring. Analytics and Reporting, SEO
Expert for online sales and marketing, full digital marketing services,
content writing, website management, script writing for videos and lead
generation
|
FirmSol
Online
Oct 2015 - Jan 2017
|
Digital
Marketing Manager
|
Social
Media Marketing, Monitoring, SEO Expert, lead generation
|
Travel
Compute
Mar. 2017 - Feb 2018 |
Technical Content Writer + SEO
|
Social
Media, SEO and Technical Content Writing to improve the online presence for
online sales
|
RiseBenefits
(USA Based Company)
Jan. 2018 - Continue
|
Remote
WordPress Website Designer and Digital Marketer (freelance)
|
Website
Design, Development Digital marketing, SEO, Social Media Marketing, Content
Marketing, lead generation and sales
|
BuyAnyInsurance
(With Dubai Based Company)
Sept 2019
|
Remote SEO
|
Complete
SEO Activities including Off-Page Optimization, content strategy and
marketing, links analysis and building, social media analysis and use for
content, website audit/analysis, and complete on-page optimization
|
Experience with e-Commerce: |
Optimizing Vllusion.com
Ecig Shopping Website
|
Technical
SEO and Complete On-Page Optimization of products and pages.
USA and
Canada based Directory placement
v Successfully achieved all milestones
required by the Company
|
AuraWaveRelief:
Health Device selling Platform
|
Analytics
Optimization
Paid
Campaign Optimization in
v Google Search Ads and Placement Network
v Bing Ads
•
The
target market: USA and Canada.
Ø Successfully achieved their desired
Return On Investment and no. of leads
|
DWTLtd Travel Shopping: Platform & Campaigns
•
Dwtltd.com
|
Complete
technical SEO, Website Optimization
On-Page
Optimization
Off Page
Optimization
Destinations
based optimization and marketing
Running
Google Ads campaigns for Seasonal Marketing Packages and deals
Paid
Campaign in Google and social media
Social
Media Management
Ø Targeted Leads through Google Ads
Ø Got the website on the top positions in
Google with many keywords and many 0 Rankings as well.
|
Vehicle Navigational Devise:
(Navigation devices Shopping platform)
ge-tectronic.de |
Achieved targeted traffic and leads
through Google Ads Paid Marketing |
EverGreen College
|
The target market was Mississauga and Toronto.
(Managed Google Ads campaign)
|
Drake Institute
|
The target market was a USA Los Angeles area, a 60-80 mile radius (Managed Ads Campaign). |
Social Media Experience |
Customer
Service
v Offered client
Support through social media platforms especially Facebook, replied to their queries, provided them solutions to their problems.
Ø Companies: DWTLtd, Antivitligooil, CGmentor, PostSupportIT, SMB Marble
Brand Awareness
& Lead Generation
v Planned and
Executed Brand Awareness Campaigns
v Generated Leads
Organically and through Paid Campaigns as well on Social Media Channels.
v Through Social
Media PR brought people/connections in contact and convince them about value
of products and services.
Ø Companies: DWTLtd,
Antivitligooil, CGmentor Inc., PostSupportIT, HealthUnits, SMB Marble, PostSupportIT,
LoveMyPets
Social Media Management
Marketing Campaigns
v Maintained a
social media calendar according to company’s policies for the importance
products and services:
v Holidays, Events, Seasonal, Content Marketing/curating content Scheduling, Images, videos postings, Sharing and increasing reach, company’s culture, Question Posts, Company and viral videos, Quick
tips and advises, testimonials and
reviews, Memes and Gifs, Podcast episodes, link to
influencer, get personal, daily hashtags etc.
Ø Worked for the companies: DWTLtd, Antivitligooil, CGmentor,
PostSupportIT, HealthUnits, SMB Marble
Ø Dunya TV: Planned and Executed Events Awareness and Engagement Campaigns as
well like Cricket One Day International etc., Independence Day and much more.
Seasonal
Promotions/Packages
v Designing seasonal promotions and packages: DWTLtd, Antivitligooil,
CGmentor, PostSupportIT, HealthUnits, SMB Marble
Community
Building
v Creating a
special and specific culture of the community, spreading awareness with
commentaries, Engage with other communities, communicate in forums and
question answer platforms, be a part of knowledge base channels, Offering
Solutions of problems Taking help of textual content, image content, video,
animation, Gifs content to raise awareness and engaging targeted audience. A
frequency of every kind of posts and participations in various channels, maintaining
a blogging community, Media reach etc.
Ø companies I
Worked for: HealthUnits, Antivitligooil,
CGmentor, PostSupportIT
|
Online Certifications I completed:
Online Certification Completed |
Hubspot Academy Certifications:
1
=> Inbound Certified
2 =>Content Marketing Certified
Google Certification:
•
Google Ads Certified (Google
Partner Platform Online)
•
Google
Analytics Individual Qualified (Google Partners Platform Online)
•
Digital
Analytics Fundamentals: (offered by Google Analytics Academy)
•
Google Tag
Manager Fundamentals (offered by Google Analytics Academy)
•
Ecommerce
Analytics From Data to Decisions (offered by Google Analytics Academy)
•
Social
media marketing Certified (from HP
LIFE e- Learning)
Following Courses Completed and Received Certificate from Lynda.com
•
Growth
Hacking Fundamentals
•
Digital
Marketing Research
•
Viral
Marketing: Crafting Shareable Content
•
Advanced
Branding
•
Writing a
Marketing Plan
•
Top 5 Tips
for Naming Your Brand
•
Story Telling
•
Digital transformation (KTHx University
through Edx)
Preparation
for PMP certification:
•
Have
complete 35 credit hours 3 years ago and now taking again.
Social Media Marketing and Management
Work
Social Media Management and Marketing Links |
Achieved Website Rankings |
SEO Rankings Summary Report
Achieved Websites’ Rankings:
Keywords
|
||||
Google
|
Bing
|
Yahoo
|
||
door lock in Lorton
|
6
|
30
|
30
|
|
padlocks in Ashburn
|
1
|
0
|
0
|
|
safes lock in Springfield
|
6
|
5
|
5
|
|
knob locks in Sterling
|
7
|
6
|
6
|
|
door lock in Vienna VA
|
1
|
16
|
16
|
|
key duplication in Fairfax
|
1,2,15
|
9
|
9
|
|
safety locks in Newington
|
2
|
9
|
9
|
|
Locksmith in Manassas VA
|
4
|
2
|
2
|
|
Project web address: http://www.cgmentor.com/
|
|
Keywords
|
Google.ca Ranking
|
3d animation
|
1
|
3d animation Toronto
|
3
|
3d animation company
|
4
|
3d animation Canada
|
4
|
3d animation for mobile
|
4
|
3D Artist
|
2
|
3D Rendering
|
1
|
3D Rendering Toronto
|
2
|
3D Rendering Canada
|
1
|
3d rendering artist in the Toronto
|
1
|
3d architectural rendering
|
1
|
3d architectural rendering Toronto
|
6
|
3d architectural rendering Canada
|
2
|
3d Animator
|
3
|
3d animator Toronto
|
6
|
3d animator Canada
|
4
|
Project Web Address: http://grischone.de in
Google.de with specific keywords is (Worked on this project German IT Solutions
Company 2010):
Keyword
|
Ranking
|
ProfessionelleZahnreinigung Berlin
|
1st Position
|
Zahnreinigung berlin
|
1st Position
|
Zahnarzt berlin
|
7th Position
|
Project Web Address: http://schoe-zhene.de in
Google.de with specific keywords (Worked on this project German IT Solutions
Company 2010):
Keywords
|
Ranking
|
Professionelle Zahnreinigung Berlin
|
2nd Position
|
Zahnarzt berlin
|
6th in maps
|
Zahnreinigung berlin
|
3rd Position
|
Bleaching berlin
|
2nd Position
|
Project: http://pro-washer.com/
|
|||
Keywords
|
|||
Google
|
Bing
|
Yahoo
|
|
oil spot removal in VA
|
1
|
2
|
1
|
pressure washer in DC
|
8
|
5
|
5
|
dc power washing
|
9
|
50
|
80
|
dc deck washing
|
10
|
8
|
8
|
power washing in VA
|
13
|
5
|
18
|
deck power washing VA
|
10
|
7
|
7
|
Arlington pressure washing
|
7
|
8
|
8
|
deck cleaning in Arlington
VA
|
8
|
11
|
8
|
power washing in Arlington
VA
|
4
|
3
|
18
|
pressure washers Arlington
VA
|
4
|
9
|
53
|
Project Web Address:
http://www.antivitiligooil.com/ in Google.com (in USA)
Keywords
|
Ranking
|
Vitiligo cure
|
2nd position 1st Page
|
Vitiligo Treatment
|
3rd Position 1st Page
|
Vitiligo skin disorder
|
7th Position
|
Project: www.merrifieldgraniteandmarble.com
|
||||
Keywords
|
||||
Google
|
Bing
|
Yahoo
|
||
granite springfield VA
|
1
|
4
|
4
|
|
granite counter contractor
|
5
|
3
|
3
|
|
granite countertop
contractor
|
8
|
8
|
8
|
|
granite edges springfield
|
1
|
2
|
2
|
|
kitchen countertop
contractor
|
9
|
2
|
2
|
|
kitchen countertop
contractors
|
6
|
5
|
5
|
|
springfield marble and
granite
|
12
|
25
|
25
|
|
Cambria quartz backsplash
VA
|
1
|
45
|
45
|
|
Project: www.firstnursingacademy.com
|
|||
Keywords
|
|||
Google
|
Bing
|
Yahoo
|
|
VA cna schools
|
11
|
1
|
5
|
VA nursing academy
|
12
|
5
|
18
|
cpr classes Manassas VA
|
5
|
12
|
12
|
med tech classes in VA
|
9
|
9
|
53
|
med tech training in VA
|
5
|
9
|
9
|
medication aide classes VA
|
5
|
5
|
5
|
medication aide course VA
|
8
|
31
|
28
|
cpr training Dumfries VA
|
5
|
22
|
22
|
med tech course Woodbridge
|
1
|
2
|
1
|
first aid classes Chantilly
VA
|
5
|
3
|
9
|
cna certification Vienna VA
|
4
|
4
|
6
|
cna certification VA
|
22
|
3
|
18
|
cna classes in VA
|
43
|
5
|
18
|
cna courses in Virginia
|
42
|
9
|
53
|
cna programs VA
|
29
|
5
|
5
|
cna training classes VA
|
30
|
15
|
15
|
Project Web Address: www.domainexpress.co.uk/ in
Google.co.uk
Keywords
|
Ranking
|
Buy a domain name
|
4th position
|
Buy domain name
|
6th Position
|
Project Web Address: http://netlawman.co.uk in
Google.co.uk
Keywords
|
Google Ranking
|
Legal documents
|
5th Position
|
Legal agreements
|
3rd
Position
|
Legal agreement
|
4th Position
|
Legal forms
|
12th Position
|
Document drafting service
|
1st Position
|
Legal document
|
10th Position
|
Project Web Address: http://www.washingtondullesfly.com/in
Google.com (USA)
Keywords
|
Ranking
|
Washington Flyer Taxi
|
4th Position
|
Washington Flyer
|
6th Position
|
Project Web Address: http://www.dulleswashingtonflyer.com/in
Google.com (USA)
Keywords
|
Ranking
|
Washington Flyer Taxi
|
5th Position
|
Washington Flyer
|
9th Position
|
Project:
www.LorrenTJohnston.com
|
|||
Keywords
|
|||
Google
|
Bing
|
Yahoo
|
|
Probate Services Leesburg
|
1
|
1
|
1
|
Probate lawyer Loudoun VA
|
9
|
2
|
3
|
Probate lawyer leesburg VA
|
9
|
21
|
30
|
Trust lawyer Leesburg
|
5
|
1
|
1
|
trust lawyers leesburg VA
|
4
|
10
|
9
|
Probate attorney Leesburg
|
3
|
1
|
1
|
Probate Attorney Loudoun
|
6
|
6
|
4
|
Trust Attorney Leesburg VA
|
7
|
16
|
13
|
Will Attorney Sterling VA
|
10
|
8
|
9
|
Will Attorney Sterling VA
|
9
|
2
|
4
|
Asset Protection Firm
leesburg
|
3
|
1
|
1
|
Probate Attorneys Sterling
VA
|
4
|
1
|
1
|
Asset Protection Leesburg
VA
|
8
|
2
|
2
|
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